Boost Your Veterinary Talent Acquisition Outcomes with Our Employer Of Choice Campaigns…
In the competitive landscape of veterinary recruitment, your Employer Brand is more than a logo – it’s a promise to your future team members. Our Employer of Choice Campaigns resonate with Veterinary Professionals, enhancing your brand recognition to maximize candidate attraction and engagement.
It’s time to further adapt your digital recruitment strategy to the modern hiring landscape.
Why Invest in Employer Branding?
You already know that Talent Acquisition doesn’t start when you post a new opening. It starts with your positioning as an Employer of Choice. Recruiting is more like marketing than ever before. And your Employer Brand is crucial for engaging with, attracting, and retaining the right Team Members that match and identify with your culture.
- Maximize New Team Member Engagement: Get ahead of the competition in attracting the best veterinary talent.
- Reduce Hiring Costs: Minimize direct hiring expenses and recruitment agency fees.
- Fill Roles Efficiently: Prevent negative impacts on your business due to unfilled positions.
Our Strategy: Story, Reach, and Frequency
We employ a unique blend of Storytelling, Reach, and Frequency to drive the success of your Employer of Choice Campaign, just like our renowned Job Campaigns.
- Craft Your Story: Using video, email banners, and social media thought leadership posts, we help you tell your unique story.
- Reach Veterinary Professionals: With 347,000+ social media connections and 83,000+ opt-in weekly email recipients, we ensure your message resonates with the right audience.
- Frequency Matters: Consistent and strategic distribution keeps your brand at the forefront throughout the entire cycle.
- Employer of Choice, Branded Videos
- Employer of Choice, Thought Leadership Posts
- Employer of Choice, Email Banners
- Distribution across our Veterinary Professional audience
How does it work
An Employer of Choice Campaign is completed across a 28-day cycle. It can be for a single cycle; however, the best results come from a three or six-cycle Program that continuously reinforces your Brand positioning.
Sample Employer of Choice Email Banner
Specifications: 700×400 pixels (or shorter height) image, up to 400 characters of text, one text link, and an image link, both going to the same landing page
Sample Thought Leadership Post*
Specifications: 1200×630 pixels image, up to 2,000 characters of text, one text link, and an image link, both going to the same landing page
Sample Employer of Choice Video
Created specifically to maximize visibility across our Social Media distribution network of over 347,000 veterinary professionals, our Video format is a blend of relevant images from you that reflect your positioning and culture, and supplemented by our library of high-quality images where necessary.
Specifications: 15-30 second video – 5 or 7, or 9 transitions and embedded text, up to 400 characters of text, with one text link, and an image link, both going to the same landing page
- Two email inclusions one week apart (one week on, one week off, one week on)
- Continuous Social Media sharing of your Employer of Choice Video and your Thought Leadership Post across our network of 347,000+ Social Media connections throughout each 28-day cycle
- Plus two week-long insertions as the Featured Post pinned at the top of our Social Media Pages, Profiles, and relevant regional Groups (one week on, one week off, one week on)
- USD$2,200 per month
For every concurrent Double Stack or Triple Stack Job Campaign that you run in conjunction with your Employer of Choice Job Campaign, we’ll apply each Job Campaign fee as a discount off the price of your Employer of Choice Campaign…
- Example 1 – run 5 concurrent Double Stack Job Campaigns at USD$440 each, and your Employer of Choice Campaign will be Free!
- Example 2 – run 3 concurrent Double Stack Job Campaigns at USD$440 each, and your Employer of Choice Campaign will be 60% off!
Ready to Position Yourself as an Employer of Choice?
Don’t miss the opportunity to engage with the best veterinary professionals. Fill out the inquiry form below to start your Employer of Choice Campaign today.
* Thought Leadership Post copywriting is not included in our Employer of Choice Campaign fees. We believe that Thought Leadership Posts are best written by a member of your leadership team or prepared in-house by your company and published under their name. We are happy to provide guidance and strategic assistance at no additional charge.
About Veterinary Jobs Marketplace…
We connect veterinary talent with the best veterinary jobs. Explore our Job Campaigns for GP Veterinarians, Emergency Vets, Veterinary Nurses, Technicians, and more, enriched with video insights. Find new team members using our unique Reach, Frequency, and Story strategy, now including One-to-One Outreach.