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VetConnect Ad Campaigns

Add our VetConnect Ad Campaigns to your marketing mix…

In the constantly evolving veterinary industry, being seen is just as crucial as having a quality veterinary product or service. Our VetConnect Ad Campaigns offer an unparalleled bridge for you to target and connect with veterinary professionals directly, ensuring your product isn’t just seen but also remembered…

Email insertion + Social Media influence + cost-effective Packages = Brand Success

The Three Core Pillars of our VetConnect Ad Campaigns:

1. Unprecedented Reach

  • Connect directly to a highly engaged audience via:
    • Our 347,000+ Social Media Connections
    • Our weekly “smart” email connects with 83,000+ opt-in veterinarians, veterinary nurses, and veterinary technicians
    • The 23,000+ veterinary practice owners, managers, and senior industry decision-makers included in the above Reach contacts

2. Premium Positioning

  • Your product or service takes center stage. With VetConnect Ad Campaigns, you aren’t lost in the noise. Through strategic placements, your brand is prominently featured, ensuring maximum visibility and engagement among our vast veterinary audience.

3. Flexibility & Scale

  • Whether you want a single insertion or an extended campaign, our VetConnect Ad Campaigns have a range of packages to suit your ambitions and budget.

Ideal for…

  • Veterinary Pharmaceutical Companies: Ideal for those launching new medications, vaccines, or treatments tailored to animals, aiming for direct exposure to veterinary professionals
  • Veterinary Equipment Manufacturers: Perfect for brands introducing innovative surgical tools, diagnostic machines, or daily-use equipment in veterinary clinics
  • Pet Nutrition Brands: Specially suited for companies promoting specialized animal diets, nutritional supplements, or therapeutic pet foods, aiming to get veterinarians’ endorsements
  • Veterinary Software Providers: Ideal for platforms offering clinic management software, patient tracking systems, or telemedicine solutions tailored to the veterinary industry
  • CPD and Continuing Education Providers, Veterinary Associations and Educational Institutions: Perfect for organizations promoting continuing education courses, seminars, workshops, or conferences aiming to attract veterinary professionals for upskilling

How much…

Single Stack – USD$1,200

  • One email insertion plus one week of daily posts and shares across our Social Media Connections, including featured fixed placement at the top of the Feed in all our private groups

Double Stack – USD$2,025

  • Two email insertions plus two weeks of daily posts and shares across our Social Media Connections, including featured fixed placement at the top of the Feed in all our private groups – typically, we recommend one week apart eg one week on, one week off, one week on again

Triple Stack – USD$2,875

  • Three email insertions plus three weeks of daily posts and shares across our Social Media Connections, including featured fixed placement at the top of the Feed in all our private groups – typically, we recommend one week apart eg one week on, one week off, one week on, one week off, one week on again

Ignite your brand’s potential…

In today’s competitive veterinary market, positioning is paramount. Our VetConnect Ad Campaigns are your conduit to an engaged, professional audience eager to discover the next groundbreaking product or service. Don’t let your brand fade into the background. Step into the limelight, harness our network and connect with those who matter. Are you ready to elevate your brand’s visibility and impact? Reach out today, and let’s build your brand together.

The Numbers…

Audience

Our primary goal is to appeal to the needs of our viewers – the primary age group is 35 to 54, 72% are women, 28% are men, and their main language is English. They are well-educated, sophisticated, luxury-oriented, and savvy at home and work. Generally, they are successful or on the pathway to success but are seeking genuine answers to the conundrum – how to gain the optimum balance in the veterinary space between Work, Life and Play.

  • Female – 72% | Male – 28%
  • 18 to 34 years – 39% | 35 to 54 years – 43% | 55+ years – 18%
  • College – 37% | Degree – 53%
  • 25% are business owners or executive decision-makers

Social Media

VetConnect Ad Campaigns

The primary Social Media platforms that we use are Facebook and LinkedIn, plus Instagram, TikTok, and more – you can see the latest Social Media Connections data here

  • Our Social Media Pages
    • Facebook – 89,100+
    • LinkedIn – 85,600+
  • Our Social Media Private Groups
    • Facebook – 221,400+
    • LinkedIn – 155,200+

Email

VetConnect Ad Campaigns

Smart email platform that uses Machine Learning to deliver content that is relevant to the interests of the recipients based on click history

  • Opt-in list: 83,000+
  • Contact frequency: Weekly
  • Open rate: 43 – 45%
  • Click-through rate: 12 – 14% – Please note that the majority of these clicks are for our Job Campaigns and that VetConnect advertiser click-through rates may vary significantly based on content, message, and incentives – minimum 200 clicks guaranteed per insertion, or we will rerun the insertion until 200 clicks are achieved
  • Unsubscribe rate: 0.01% eg 80 – reflects our very sticky email membership
  • Net growth rate: 350 – 500 per week

Materials…

Social Media

  • One image – two sizes
    • 1200 × 630 pixels
    • 600 x 600 pixels
  • Video is possible
    • .mp4 file
    • max 15 seconds length
    • file size – max 2GB
  • 300 – 400 characters of text
  • One link to a landing page embedded in the text

Email

  • One image – 700 × 300 to 400 pixels
  • 300 – 400 characters of text
  • One link to a landing page – text link, plus the image is linked to the same location

Materials are required ten business days prior to insertion commencement to allow for Quality Assurance and Testing.

About Veterinary Jobs Marketplace…

Our veterinary jobs Campaigns reach across the complete range of veterinary jobs – Veterinarian jobs, Emergency Veterinarian jobs, Veterinary Nurse jobs, Locum Veterinarian jobs and many more. Browse by job type, state or city and click through to each Job Campaign for all the details plus each one has a quick video to help you drill down to the key elements in each veterinary job to help you decide on which ones to apply for.

Job Seekers can register and create daily or weekly Job Alerts to notify you when new career opportunities are posted. So, whether you are looking for veterinary jobs in Brisbane, Queensland or Sydney, NSW or Canberra, ACT or Melbourne, Victoria or Hobart, Tasmania or Adelaide, South Australia or Perth West Australia or Darwin, Northern Territory and all points in between, as well as across all of New Zealand, you can find the best veterinary jobs for your next career step.

And for Veterinary Hospitals and Vet Clinics, you can find the best veterinary professionals  – GP Veterinarians, Emergency Vets, Associate Vets, Vet Nurses and Relief Vets and Nurses – across Australia and New Zealand and build your team – register and post your Job Campaign today.

Looking farther afield? Then it’s time to explore Veterinary Jobs in the UK and Europe or our Veterinary Jobs in the USA and Canada.